Universities are fostering links and facilitating technology transfer with industries. Industries\nare transforming rapidly to sustain and ensure businesses prosper well. These have created a\ndynamic approach by stakeholders towards university-industry collaboration (UIC). However,\nthere is a lack of studies which focus on how the process of formation of the partnerships are\ndeveloped and coordinated effectively. This case study examines the drivers of change in\nfostering collaboration of a Public University, an anchor institution located in a town with its\nsurrounding food processing companies. Data were collected from 5 Chief Executive Officers of\nthe food processing companies, as they are among the key decision makers who are able to\ninfluence the future direction of UIC of food industry. Face-to-face interviews were used to\ncollect the views of the industry foresight into the year 2025. The rate of technology adoption\nand policies are the two key drivers of change driving future UIC between UTHM, an anchor\ninstitution in the Town with its surrounding food processing companies. This paper has made\nrecommendation for future of the University and Food Industry collaborative linkages.
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